Adding a newsletter is an affordable and effective method to engage customers and raise the visibility of your brand. A well crafted newsletter which contains content your clients will find relevant can build awareness. Whether your organization is a retail store or a public library, newsletters should be a component of every communication plan. However, with a plethora of options available, selecting a newsletter provider can become a daunting task. We recommend MailChimp as the overall best email newsletter platform. Their free plan is packed with features and unless your target audience exceeds 2000 subscribers, you won’t have to pay a subscription fee. Premium plans begin at $10 per month and include priority support as well as more advanced features in addition to unlimited subscribers. The newsletter builder is intuitive and features dozens of prebuilt templates. After you send your first email, MailChimp includes a suite of tools to analyze the success of the campaign. Users can subscribe to your newsletter through an embeddable form on your website or you can manually input addresses from a physical sign up sheet. If you are interested in adding a newsletter to your organization, content our team of dedicated experts at (862) 243-2932.
About Digital Strategy Associates LLC
At Digital Strategy Associates LLC, our mission is simple: to simplify IT so our clients can focus on what they do best. Digital Strategy Associates (DSA) is a multi-discipline information technology and digital marketing agency headquartered in Morristown, New Jersey. DSA provides a comprehensive suite of creative and technical solutions including web design, web hosting, graphic design, managed IT services, consulting, and training. For more information, visit digitalstrategyllc.com.
About the Author
Matthew Zuccaro is currently the CEO of Digital Strategy Associates LLC, where he developed a boutique web design firm into a multi-faceted provider of IT and digital marketing solutions. A highly driven entrepreneur, Matt founded his first business while in high school and used the proceeds to self-finance his college tuition. As a seasoned IT professional, Matt has extensive experience in supporting Apple, Cisco, and Windows. A graduate of Montclair State University, Matt holds a BA (Summa Cum Laude) in History and Political Science. Outside of the office, Matt is passionate about traveling as well as volunteering within his local community.